StarTimes Nigeria has announced plans to broadcast all 104 matches of the FIFA World Cup 2026 live while also offering subscribers the opportunity to win prizes worth ₦50m during the tournament.
The company disclosed this in a statement on Monday, noting that football fans across Nigeria would enjoy full coverage of the tournament from the opening match on June 11 to the final on July 19, 2026.
According to the pay-TV operator, the matches will be aired live on its dedicated sports channels, ST Sports Life (CH253/243) and ST World Football (CH254/245), with subscribers also able to stream the games through the StarTimes ON app on mobile devices, tablets, and smart TVs.
₦10 Million Grand Prize — ₦50 Million Total Prize Pool
As part of its “Watch the World Cup. Win Big.” campaign, StarTimes said subscribers stand a chance to win a ₦10m grand prize, which will be drawn live during the World Cup final on July 19.
The company added that other prizes include seven StarTimes H30 Solar Home Systems and 14 StarTimes S130b with 32-inch TV bundles, bringing the total prize pool for the campaign to ₦50m.
It explained that customers would qualify automatically after purchasing and activating a new DTH or DTT decoder, renewing or reactivating a Basic, Class, or Super Bouquet subscription, or purchasing and activating the StarTimes S130b Solar bundle, which includes a built-in decoder, a 32-inch television set, and a two-year Super subscription.
StarTimes noted that no forms or codes would be required for participation, adding that the campaign would run from June 1 to July 19, 2026.
The Most Affordable World Cup Access in Nigeria
The company also announced a reduction in decoder prices for the World Cup period from May 18 to July 31, 2026, stating that subscription on its Basic Bouquet would begin from ₦4,000.
| Product | Old Price | New Price | You Save |
| DTH + Accessories | ₦35,000 | ₦20,900 | ₦14,100 |
| DTH (No Accessories) | ₦16,000 | ₦8,900 | ₦7,100 |
| DTT + Accessories | ₦17,000 | ₦13,900 | ₦3,100 |
| DTT (No Accessories) | ₦14,000 | ₦7,900 | ₦6,100 |
Speaking on the initiative, StarTimes Nigeria’s Marketing Director, Oke Umurhohwo, said the World Cup remained more than just a football competition.
He said, “The FIFA World Cup is more than just football. It is a shared experience that brings people together across homes, viewing centres, and communities.
“At StarTimes, we are proud to bring all 104 matches live to our subscribers while also giving one lucky Nigerian the chance to win ten million naira just for watching. We want every Nigerian football fan, regardless of where they live or what they earn, to experience this World Cup.”
About StarTimes Nigeria
StarTimes Nigeria, established in 2009 as a joint venture with the Nigerian Television Authority, said it currently serves households across Nigeria as part of the broader StarTimes Group operations in more than 30 countries across sub-Saharan Africa.
